Blog


11
Sep 2018
A weekend in Switzerland

The Swiss Sheep Society (Schweizerischer Schafzuchtverband or SSZV) have just introduced an ultrasound machine for the first time, supplied by Vet Image Solutions in Bromley. Using a linear probe, they will begin collecting data on fat and muscle depth in sheep across Switzerland. I visited the society on Saturday, and we spent the day going through the controls of their new system – particularly the importance of frequency, depth, gain and focal point. Optimising image resolution is particularly important for meat grading work, where measurement accuracy is so important (you can read......

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08
Sep 2018
Lamb meat grading

Fat and muscle depth have been measured using ultrasound in cattle, pig and sheep meat grading work for well over two decades. In sheep, measurements are most commonly taken at the 12th-13th ribs, although using the third to forth lumbar vertebrae has been shown by some to give greater correlation with actual carcass measurements (Thériault et al., 2009). Signet Breeding Services are UK leaders in such work, and using tailor-made ultrasound equipment from Bromley-based Vet Image Solutions, they also favour this site. Obtaining these measurements involves a steep learning curve, but once......

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11
Aug 2018

Is competition good or bad? Does it drive you to do better, or does it simply drive you insane? A recurring topic of discussion on social media for professional canine scanners is the explosion in the number of people offering a scanning service. For 8 years, Vet Image Solutions were the only company offering training for lay scanners, and referrals all came through word of mouth. It was recognised quite early on that active marketing in the towns and cities of preexisting customers would be counterproductive and, ultimately, unsustainable. Restricting training locations......

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08
Aug 2018
Scanning a pygmy goat on Bassetwood Farm

The following article is a short introduction to getting started with goat scanning using the Scan Pad ultrasound machine. This machine has been reviewed against other systems in our goat ultrasound road trip article. We have produced a free downloadable quick start guide for the Scan Pad, which covers setting up your system and adding your name to the top left, saving images and videos, adjusting basic controls, and a final section on more advanced controls once you become more confident in your scanning. You can claim yours here.   Probe positioning......

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28
Jul 2018
Sine Wave

I remember one thing that always baffled me when I was trying to get my head around ultrasound physics was the concept of transverse and longitudinal waves. As simple as it may be to you – and I don’t know how many people suffer the same confusion that I did – for me, it was one of those things that as soon as I had it clear in my mind, something else would come along to disrupt it all and I’d be confused again. It reminded me of repeatedly failing to be......

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27
Jul 2018
Meat grading in beef

Ultrasound has been used to measure fat and muscle depth in sheep and cattle in the United Kingdom for many years. Signet, part of EBLEX, have been measuring these two parameters as part of their estimated breeding value (EBV) calculations for over 20 years, as well as muscle area for their Breedplan clients. Signet use cutting edge ultrasound equipment and technology, including their own custom-made linear meat grading transducer. Yet, there has been no need to change or add to the standard measurements they take on farm: fat and muscle depth and muscle......

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22
Jul 2018

Since my goat ultrasound trip around England last month, I’ve been on a mission to identify an unusual-looking structure that was found in 4 goats (from a herd of 44). I’ve been through the usual suspects: hydrometra / starburst, cystic ovaries (with the help of Yvette), even udder (with the help of Julie Jarvis from Animal Cracker Farm) with or without mastitis. Nothing quite fits in terms of appearance or size. Above: mystery structure in what should have been a pregnant goat   Last week, Dr Baxendell – a goat veterinarian in Australia – kindly......

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14
Jul 2018
Forty Pound Dog Scan

  A client of mine asked me today for my advice on pricing of an educational service that she offers for dog breeders. I was really honoured to be asked, and we had a short conversation about how difficult it can be sometimes to quote people a price, particularly for a service. From my experience, at least, it can feel quite uncomfortable, particularly when it’s something that’s new to you. For a product, you know how much you bought it for, you know how much you’ll be taxed, so there’s less subjectivity......

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08
Jul 2018
Small AUA logo

  In an earlier article, I discussed the ways in which internet marketing has matured alongside the professional canine scanning industry. We looked at the example of Canine Pregnancy Scanning Yorkshire & Lincolnshire, and how Karen’s scanning business has consistently stayed ahead of the curve. Another great example is Canine Scanning South West – just like Karen, Sharon started her ultrasound journey already having established a solid reputation in the breeding and showing community, but she continued to build on that. Her website is ranked number one on all the major search......

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07
Jul 2018

  Whether you are a lay scanner or a veterinarian, there are two main ways that a local scanning service grows its business: Word of mouth Active marketing Personal referrals are as powerful as ever, but modern day marketing has become almost synonymous with search engine optimisation, or SEO. SEO is a very interesting field, and its expansion and maturity as an industry has almost paralleled the rise of the professional animal scanner. We’re going to look at what SEO is and give you 4 simple ways you can boost your chances of being found......

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